One of the great radio campaigns over the last year or two is that for Dublin Pubs, voiced by Irish comic, Dara O'Briain. You'd wonder who was primarily responsible for the copy, the writer (I think Cawley Nea handle this) or O'Briain?
Anyway, the latest ad has curiously disappeared off the air, to be replaced by older copy. In the ad, themed loosely on the Rugby World Cup, O'Briain remarks something to the effect that you can watch Ireland on a Dublin pub's TV "not suck at a World Sports Event".
Oh dear.
1 comment:
agree it's a great camapign, and wondered myself who wrote the copy...so i asked the writer, and they confirmed that he does the voice, the agency does the writing(he tweaks a word here and there if it doesn't sound like something he would say)
It would have seemed a pretty safe bet saying Ireland wouldn't suck at a world sports event this time....guess you never know!
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