Wednesday, September 26, 2007

Box Clever


From the day I scratched & sniffed my first impregnated reader as a child, the use of scent has fascinated me. The smell of chocolate from a book, the branding of hotels via specific notes, the selling of homes through virtually cooked bread and perked coffee … Proust had his Madeline, I have my scents.

Satsuma evokes Christmas Morning like nothing else; Fabreeze has evolved into vomit for me. Even a poor sewage system reminds me of holidays in hot countries.

So, what do I make of this genuine, real, 100% factual product? By God, I wish we handled the advertising!

According to David McWilliams, Ireland is production central for Viagra, Silicone Breast Implants and Botox. With any luck, some Irish chemical company will pick up on Vulva Original Vaginal Scent. The North-west, for instance, could do with an employment lift: maybe somewhere like ... Muff, County Donegal ..? Badum tish!

No comments: