Thursday, August 9, 2007
Remembering The Wilde Men of Advertysinge
Was listening to the radio in the office yesterday morning, and Ryan Tubridy had on a guy called Sam Delaney, flogging his book "Get Smashed", an account of the London ad scene in the 70's.
This, of course, was the Golden Age of Advertising, and spawned creatives of the callibre of Alan Parker, Ridley Scott, David Puttnam and Charles Saatchi.
What was as remarkable as the innovative work produced, were the hedonistic, alcohol-fuelled lifestyles. Much of the iconic advertising we regard today as "classic" was conceived in the pub.
Tubridy also had on Stuart Fogarty of AFA O'Meara, who made the point that since then, creative work has increasingly taken a back seat to commercial interests, Martin Sorrell of WPP starting the rot in the eighties.
If you're old enough you may well recall their (slightly less talented) Irish contemporaries. Guys like Ken Flynn and Cathal Sweeney, renowned for their quaffing prowess. Or have heard legendary tales, like the time Graham Stone threw his typewriter down the stairs. Others, such as Leo Cullen, who seemed to have moved office to the bar in O'Briens. And directors like Michael McGarry and John Devis, not noted for their abstemious lifestyles.
I fear, as Stuart suggests, those days may be gone forever. The accountants have taken over the asylum.
Labels:
AFA O'Meara,
Get Smashed,
Ryan Tubridy,
Sam Delaney,
Stuart Fogarty
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4 comments:
I have an uncle called Cathal Sweeney, who worked in advertising in the 70's and 80's He gave me a couple of those "smashed" robots back then... Anyway, I guess I'll have to track the book down.
I worked for Cathal Sweeney in 1988/89 before I moved to the states. Many is the day I was with him picking up artwork or typesetting around the neighborhood, and we would slip into Doheny & Nesbits on the way back to the office for a quick one. It was often before 10:00 am!
I wonder where he is now?
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